Anna Fox, Blink,
In January 2016, MA Fashion commissioned acclaimed British photographer Anna Fox to document the building of the final year collections. Over a two-month period, Fox engaged in fieldwork that reveals the process of fashion design at close quarters; in its purest, almost abstract form. It takes us from first fittings to line-up; from Granary Building in King’s Cross to London Fashion Week at 180 Strand.
Working in collaboration with Google Arts & Culture, Fox used their latest technologies including the incredibly high resolution Art Camera. These screen-based image captures complement the large format photographic prints on display.